Marketing

Savills offers first class Marketing solutions to shopping centres and retail schemes nationwide that help raise the profile of your scheme, increase footfall and dwell time as well as engage with tenants and communities

How we can help you

We provide marketing management and consultancy services to retail, leisure and mixed use properties. Working closely with our clients, our expert consultancy services are used to review and set annual marketing budgets and strategies, and tender of any required specialist agencies. Our role is completely flexible and can extend to a wide variety of marketing linked services depending on the requirements of the owner or the scheme

 

Our Expertise

Our experienced team ensures that all marketing, PR and event strategies develop in-line with the changing needs of tenants, customer lifestyle and purchasing habits and economic conditions. 

Our services cover all areas of marketing. These include:

  • PR, creative and event management 
  • Budget and agency audit to ensure maximisation of activity & budgets, in-line with service charge code of best practise
  • Assessment and setting of strategies & budgets
  • The tendering of required expertise services
  • Development of rebrands and website
  • Management of customer research

Prior to the implementation of strategies for each property, activity commences with a full internal and external marketing audit, followed by the tender of any specialist services required, including; customer research, creative, e-communications, PR, events and rebranding. 

Tailored to meet specific property objectives, every strategy is unique, delivering PR, creative and event schedules that focus on key calendar dates, unique adhoc customer-driven activities and participation in community-wide activities. All activities are overseen by the team from planning to execution. 

We have a proven track record in developing and managing strategies for annual budgets and adopt a strategic approach to budget apportionment, providing each property with creativity and direction to the highest value.

 
 

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